Enumclaw, Washington – August 17, 2020 – Jeff Gardner was recently named Mutual of Enumclaw’s Vice President of Marketing and Sales, accountable for the company’s marketing strategy efforts including sales distribution, digital channel management, and brand communication. With over 20 years of marketing strategy and sales enablement experience, Mr. Gardner will be a valuable addition to the leadership team and will officially join Mutual of Enumclaw in late August.
Gardner most recently served as Chief Marketing Officer for Umpqua Bank (UMPQ) in Portland, Oregon, where he led the bank’s channel marketing strategies, brand strategy, and sales enablement practices. He also led the organization’s foray into digital acquisition and customer engagement. During his tenure, Umpqua Bank grew from a $9 billion community bank to a $25 billion consumer and commercial financial services company.
Prior to Umpqua Bank, Gardner held marketing leadership and sales strategy positions at Cambia Health Solutions (parent company of Regence BlueCross BlueShield), BlueShield of California, and internet start-up CitySearch.com in San Francisco, California.
“I am excited to bring Jeff’s strategic talents to Mutual of Enumclaw so that we can expand our digital capabilities with members and agents in new and innovative ways,” said Michele Wyatt, Mutual of Enumclaw Chief Operations Officer. “We’re particularly excited to leverage his experience using data and analytics to optimize the customer experience and expand on Enumclaw’s already thoughtful brand.”
About the transition to Mutual of Enumclaw, Mr. Gardner said, “this is an organization with a rich history of safeguarding its members through a truly unique balance of innovative products and a commitment to the long-term vitality of its communities. Holding a vision for the future while honoring one’s past can be challenging, but this is clearly an area where Mutual of Enumclaw has succeeded, which makes the company’s growth truly meaningful. I’m honored to be part of it and to help further shape that vision”.
About Mutual of Enumclaw
Mutual of Enumclaw was founded in 1898, by a group of Enumclaw farmers that banded together to support and protect each other. That same spirit of thoughtfully looking out for one’s neighbor remains ingrained in the culture. The company is dedicated to providing its members with personalized service and customized coverage. Mutual of Enumclaw offers insurance products for individuals, families, businesses, and farms in communities throughout Washington, Oregon, Idaho, Montana, Utah, Arizona, and Wyoming. Their products are sold exclusively through local, independent agents. The company is nationally recognized for fair and prompt claims service. For more information, please visit www.MutualOfEnumclaw.com.